The IDC MarketScape is based on a balanced group of criteria that affect vendor's market success and viability for end users. Using a rigorous scoring methodology, looking beyond market share, providing a clear framework of offerings, capabilities, strategies, and current/future market success factors, this report will arm you with the information you need to make the best vendor decision for your business.
SOURCE: IDC MarketScape: Worldwide SaaS and Cloud - Enabled B2C Digital Commerce Platforms 2018 Vendor Assessment, by Jordan Jewell, Frank Della Rosa, and Mark Thomason Document # US44288618, October 2018
IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of ICT suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. The Capabilities score measures vendor product, go-to-market and business execution in the short-term. The Strategy score measures alignment of vendor strategies with customer requirements in a 3-5-year timeframe. Vendor market share is represented by the size of the circles. Vendor year-over-year growth rate relative to the given market is indicated by a plus, neutral or minus next to the vendor name.
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IDC MarketScape: Worldwide SaaS and Cloud-Enabled B2C Commerce Platform 2018 Vendor Assessment
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